Snapchat Blogs

The latest articles from our content team will help you update news and reports instantly.
Blog
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2024-11-09 04:08:51

Snapchat has announced a new content deal with LaLiga as it looks for ways to appeal to older users.

Snapchat is exploring ways to broaden its appeal to a wider range of audiences.
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Blog
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2024-11-09 04:05:32

Snapchat claims that even simple AR executions can generate a strong audience response.

Snapchat's latest research report examines how consumers respond to simple versus more complex AR executions.
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Blog
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2024-11-09 03:54:47

Snap has launched a new AR guide for administering CPR in honor of World Restart a Heart Day.

Research shows that less than 20% of people provide first aid in cardiac arrest situations.
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Blog
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2024-11-04 14:59:10

Snapchat Introduces New Lenses and Bitmoji Features for Halloween.

There is a variety of spooky new lenses to explore.
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Blog
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2024-11-04 14:57:04

Snapchat's 'Director Mode' is Now Available to All Users, Offering New Creative Features Within the App.

'Director Mode' offers a variety of additional editing tools designed to help you create more impressive video clips.
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Blog
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2024-11-04 14:54:04

Snapchat Partners with BigCommerce to Enhance In-App Shopping Features.

Snapchat is actively investigating new in-stream commerce opportunities.
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Blog
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2024-11-04 14:51:45

Snapchat Reveals a New Virtual Try-On Augmented Reality Partnership with Amazon.

Through this partnership, Amazon will feature a variety of eyewear options using Snap's augmented reality tools.
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Blog
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2024-11-04 14:49:30

Snapchat Introduces a New Integration with Strava, Allowing Users to Highlight Their Fitness Activities.

The new integration aims to help Snap engage with older demographics.
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Blog
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2024-11-04 14:06:16

Snapchat Showcases the Potential of Advertising Campaigns After Christmas.

Snapchat refers to the time after Christmas until the end of January as 'Q5.'
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Blog
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2024-11-04 14:03:10

Snap Emphasizes the Growing Opportunities of AR for Marketing in a New Report.

Snap asserts that AR has evolved past its original purpose of simply being 'fun.'
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Blog
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2024-11-04 13:58:36

Snapchat Introduces a New Voice-Activated AR Experience in Collaboration with New Balance.

The activations emphasize an additional factor to consider for AR campaigns.
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Blog
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2024-11-04 13:55:30

Snapchat is testing a new 'Story Boost' feature for Snapchat+ subscribers.

Could enhanced post visibility serve as an enticing incentive for social media subscription services?
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Blog
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2024-11-04 13:52:38

Snapchat Unveils a New Bitmoji Clothing Collection in Collaboration with Adidas.

Snapchat is furthering its efforts in digital clothing and in-app commerce.
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Blog
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2024-11-02 04:04:04

Snap Offers Fresh Insights into Its Content Moderation Policies and Enhanced Controls for Parents

Snapchat’s content guidelines offer important insights into what is permitted and prohibited for distribution within the app.
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Blog
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2024-11-02 04:01:02

Snapchat Now Allows Users to Restore Their Snap Streaks

The initial restoration is free, but subsequent ones will incur a fee.
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Blog
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2024-11-02 03:57:11

Snapchat Utilizes Augmented Reality to Showcase Prominent Women in French History for International Women’s Day

The new AR features display digital statues of significant female figures alongside their male counterparts.
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Blog
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2024-11-01 02:37:07

Snap Introduces AR Enterprise Services Platform to Support Third-Party AR Experiences.

The new ARES platform will allow brands to integrate Snap-powered AR experiences into their own websites and applications.
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Blog
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2024-11-01 02:29:34

Snapchat Offers Posting Tips to Enhance Your Presence on the Platform.

The tips are associated with Snapchat's 'Snap Stars' influencer program.
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Blog
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2024-11-01 02:15:40

Snapchat Introduces Generative AI Backgrounds for Profiles of Snapchat+ Subscribers.

Snapchat is actively incorporating generative AI into the app.
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Blog
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2024-10-31 02:07:02

Snapchat Reports Mixed Performance Results for Q3

The latest figures from Snap indicate a strengthening advertising business, yet stagnant growth in crucial markets.
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Blog
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2024-10-31 02:00:54

Snapchat is set to start shipping AR Spectacles to developers in the EU.

Snapchat is broadening its testing group for its AR glasses.
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Blog
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2024-10-31 01:48:43

Snapchat Provides Insights on Consumer Behaviors and Influences Within the App

Fresh research for your Snapchat strategy.
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Blog
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2024-10-31 00:47:11

Snapchat Aims to Enhance Diversity and Representation in Partnered Content

Snapchat commissioned two studies to evaluate representational equity in its programming.
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Blog
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2024-10-31 00:44:14

Snap Introduces New Safety Measures for Its ‘My AI’ Chatbot Feature

Snapchat is working to incorporate additional parameters to mitigate potential harm and misuse of the feature.
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2024-10-30 16:57:49

African "gender equal" VC Janngo Capital has closed its second fund at $78 million.

African venture capital firm Janngo Capital closed its second fund at €73 million, or around $78 million, 20 percent more than the initial target of €60 million or around $63 million.
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2024-10-30 16:53:58

Formerly dominant Swiggy aims for an $11.3 billion valuation at its IPO, less than half of Zomato's market worth.

Swiggy is reportedly looking for a valuation of up to $11.3 billion in its initial public offering, marking a 57% discount to that of rival Zomato's market cap.
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Blog
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2024-10-29 18:34:09

Read AI secures $50 million to leverage the growing demand for its AI summarization bot.

With so many startups offering AI bots that can listen to your meetings, take notes, and even surfacing insights from your transcriptions, companies in this space are now forced to compete with one another through extra feature sets and integrations.
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Blog
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2024-10-29 17:49:36

Bret Taylor’s AI-driven customer service startup has raised $175 million in funding.

Sierra, the AI startup co-founded by OpenAI chairman Bret Taylor, raised $175 million in a funding round that values the startup at $4.5 billion.
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