Over recent years, one emerging trend has been the flow of media companies bringing in games to their platforms.
Given the fact that attention is a competitive resource and user attention span is shrinking, streaming services and apps have a reason to look for what can keep their audience engaged. It only makes sense for companies to expand into gaming in order to keep users on the platform: The global gaming market is around $221 billion, making it an attractive revenue stream to pursue.
Here are the latest companies into the gaming scene, details on each offering - pricing, examples of titles, and supported devices.
Netflix has an incredible and varied catalog of games-very close to 100, in fact, including some very popular ones such as GTA: The Trilogy, Assassin's Creed, and Monument Valley. Apart from this, other contenders on our list lag behind Netflix; the vast IP on this platform helps to add to their library by games associated with an original series, "Love Is Blind," "The Queen's Gambit," "Stranger Things," and so on.
The free gaming offer, accessible via the mobile application on iOS and Android platforms, is available to its subscribers. Players can navigate through the game library to select the game they desire, after which they would download it from Google Play or Apple's App Store.
The people who intend to play the games will need to sign up to the service: Basic with ads ($6.99/month), Standard ($15.49/month), and Premium ($22.99/month). So far, no in-app purchase has been made and no commercial has been played. Or maybe not forever.
It is now two years since Netflix entered the gaming market but it did not exactly create much buzz until this quarter when it downloaded 81.2 million titles from both the App Store and Google Play Store globally.
Since its launch, the company has expanded its gaming section in many ways. The company was recently spotted testing the ability to play games directly in a browser. It has also introduced gamer tags and is testing a cloud gaming service.
YouTube Playables
Gaming may be just the thing as it had always been the first spot that YouTube turned to allow gamers to stream sessions while creating content for popular games. In May 2024, Google-owned video platform finally incorporated gaming capabilities into its service, including over 75 minigames to its users' benefit.
Named "Playables," YouTube's offering includes a decently sized lineup of titles with popular ones such as Angry Birds Showdown, Cut the Rope, Trivia Crack and 8 Ball Billiards Classic, among others. These games are meant to be an easy way to kill time on your commute or to play them casually while watching YouTube video in between sessions.
While YouTube minigames were free but accessible only to Premium users, the platform now gives anyone free access to minigames. It comes as an application that users can install on desktop devices, Android, and iOS devices. The applications download automatically when you start Sling TV Arcade.
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Owned by the DISH, this service of streaming has found one way to catch up in the competition with Sling TV's free gaming platform called "Arcade". It has just released its new feature that will now allow viewers to play from a wide variety of their favorite classic arcade games beside their favorite TV show or movie.
Currently, it has a very small list of games at 10 titles, which include Doodle Jump, Solitaire Clash, Tetris and Wheel of Fortune, among others. The company had also previously told TechCrunch that it was going to add more titles every now and then, more so just before the main sporting events in the country.
Viewed in a program or a movie, the player must be pushed down, then, when "Interactive Features" are selected, it shows up the Arcade. In picking a game, then, it can come along with a content as one splits the screen so binging reruns of one reality show is pretty possible while reclining on a couch watching television. You may choose the display setting that you wish the screen to be shown with this being in full-screen size is one of those choices.
Arcade is also available on Sling TV ($40-$45/month) and Sling Freestream, which is the company's free ad-supported streaming service. But it's only currently available on select devices like Amazon Fire TV, Android TV, Comcast, Samsung and Vizio devices.
LinkedIn also has games
Gaming is not a thing that entertainment platforms will exclusively explore. Entry into gaming for LinkedIn is big expansion for the company as it makes the company a lot more than just being a professional networking platform.
LinkedIn is trying to add more users by launching a series of games on the platform: Queens, which is in the style of Sudoko, Crossclimb, the trivia game, and Pinpoint, the game from the New York Times's Connections.
Each game is designed to connect with people in your network, and games can be played with first-degree connections, meaning people you are directly connected with on LinkedIn. Games can be played only once a day.