TikTok launches education hub for agencies, SMBs: A centralized source of case studies, tools, and guides to help businesses make the most out of in-app efforts.
The new Agency Hub is, fittingly, really targeted at agency partners but also contains a variety of overviews on important TikTok marketing elements, including how its ad-targeting systems work, along with ad policy documents, explainers on shopping ads, brand safety, and more.
It also links through to all of TikTok's different brand tools, including its Creative Center, which houses insights into real-time trends, and its sounds resources, which offers royalty-free audio you can make use of in your campaigns.
So, it's a useful resource; maybe worth bookmarking; to ensure that you are across the latest information and updates from TikTok on these key areas.
It may be worth a look before you plan out your next campaign on TikTok.