New video ad campaign from Pinterest that aims to demonstrate how the platform helps you dig into particular trends and interests under the banner of "It's possible".
The latest campaign by Pinterest points out how the platform helps people make idea exploration and creating on its platform a vast spectrum of products, recipes, ideas, and much more.
Here is Pinterest:

The new campaign reinforces how Pinterest is a mind-expanding platform that can help people see and seize new possibilities. People need a place to expand and evolve their thinking, organize their ideas and collaborate on projects with the people they care about, all in an effort to ultimately take action and improve their lives."".

The new campaign comprises four variations, each exploring a different interest.

"From planning a vacation or the decor in your first shared apartment to nailing the perfect spread for a Halloween party or look for a 90s party."
Video ads roll out this week, but Pinterest also pops up a "Possibility Place" pop-up beauty and DIY store in London to add real-world firepower to its pre-holiday push.

"The first-of-its-kind pop-up will take place in London, UK on 29th and 30th September and invite visitors to go through the art of mocktail making, get a real tattoo, and recycle household waste to transform into newly made statement pieces," a statement announcing the initiative said.

Now you can get a tattoo using Pinterest, if you are staying in the UK. No word, of course, as to whether it must be a tattoo of the Pinterest logo.

It's another way to show the value of Pinterest as a discovery platform, and how it can help people discover specific interests, then develop their own custom versions of such, using pin guidance.

And with the holiday push, upon us, now is the ideal time for Pinterest to show its potential value to ad partners.