Pinterest has added yet another way of driving traffic from your Idea Pins-the platform's version of Stories-by allowing Board Sticker, to feature any Pinterest board via your Idea Pins in the app. The new Board Sticker is available today to a few users from the sticker tray in the Idea Pin creation flow.

Tap on that and you can choose from your existing boards to connect to, with different display formats for your Board Sticker which you can then add to your frame.
That will then link users directly into your dedicated topic board that may help to surface more of your Pin content and drive more referral traffic through those links.

Creators will be able to add up to five board stickers per image and, in total, up to 20 board stickers in an Idea Pin sequence. This means you won't be limited to having a single sticker per frame. Creators will be able to tag any public board they manage but will not be able to show private boards or those created by others.

It might also be a great way to call out specific products with actual direct links back to your more comprehensive display of Pins, thereby making those that are available even more prominent.
The front-facing aspect may even drive even more clicks and with the holidays being near, it may make for a good idea, for instance, to organize, for example, an ideas board for Christmas gifts and link into that later as Idea Pin efforts.

Not yet, at any rate. We have contacted Pinterest for an update regarding the feature roll-out process and will be updating this post when the company is ready to say more about it.

As of writing, the feature is live only to selected iOS users.