In preparation for World Mental Health Day, next week (10/10), Pinterest announced a new global partnership with Headspace, making a range of additional stress relief and management tools available to the app's users.
According to Pinterest:

The new partnership will welcome hundreds of thousands of eligible creators to free 6-month subscriptions to Headspace across 20 countries around the world - from Brazil to Germany, the US to Japan. Pinterest is the first and only tech platform to provide such an offer.

Integrating wellbeing practices into their everyday lives through Headspace's library of premium mindfulness content," says Pinterest, which encompasses a great number of guided meditations, mindful walks, breathing exercises, focus music, and more.

Which is important, because an increasing corpus of studies continues to underline the mental toll that the constant grind of creating and publishing content can take on people.

Last year, The New York Times published a report concerning the rise of creators who are burning out, in efforts to keep posting fresh updates every day, as they try to meet the never-ending demands of online audiences.
According to NYT:

Burnout has affected the successive generations of social media creators. In 2017, Instagram influencers began to leave the platform, stating that they were depressed and discouraged. […] That same year, many major YouTube creators started to back away from the site citing mental health issues.

Indeed, many of the internet's biggest stars, including PewDiePie and Charli D'Amelio, have cited significant mental challenges in maintaining their posting schedules. Of course, they don't necessarily have to keep posting every other day, but the fear is that if they don't, they're gonna lose audience, and therefore lose relevance, very, very quickly, undoing all the work that they put in in the first instance to build their platforms.

Pinterest is well aware of these issues. For years now, the platform has been in the process of including all types of mental health-related support tools-including its built-in self-help and wellbeing exercises-ever since it was launched in 2019, and 'Compassionate Search', which provides users with links to activities and tools so Pinners can connect with supportive resources when they go searching for related terms.
These new partners will complement these, offering Pinner's even more ways of getting help, support, and guidance for mental health issues.

All of which platforms should consider incorporating, and although each now offers some form of support available, the more which can be done the better in this regard.