Meta is soon to enable a feature that lets users customize the AI chat responses to suit your preferences, new AI "memory" option discovered within WhatsApp back-end code of the latest version.
The first screen will explain that this is an option that relates to "What Meta AI remembers about you, and tapping through on the option then enables you to view just how Meta AI has refined its responses based on chats that you have conducted with it.

According to the description:

"Meta AI automatically remembers certain parts of your chat to give you more relevant responses. You can also ask Meta AI to "remember this.".

Thus, you can ask Meta AI to recall your different name, to remember what you prefer in terms of food ideas, or even to apply specific rules or restrictions to the responses. Which would thus literally enable you to personalize your AI chatbot experience with a certain number of parameters, thus ensuring that personalized responses fit for purpose.

This would then allow you to change those parameters if you so desired so that you're not locked in forever to the parameters. I mean, theoretically, you could change this by asking Meta AI to forget past rules that you have implemented or things that you have told it, but if you can't remember what they might be, then this'll be difficult.

Hence, having them listed before you could be the easier way to manage this factor and ensure that your Meta AI responses are relevant.

So it's not the fully customizable AI bots as such but it's another element that could help to maximize generative AI utility, by aligning with your specific preferences.

Practically speaking, it's similar to the bot-making feature Meta's building for Instagram, where you'd be able to build a bot BFF with character and stylistic options.
Interestingly enough, Meta recently brought on Michael Sayman, the creator of Social.ai, an app that enables users to interact with millions of AI bots each designed with its personality and area of interest.

Clearly, custom AI bots are very high on Meta's agenda for AI, and once more, having the option to personalize your chats by specific traits and parameters can be a good way to prevent it from being irrelevant and worthless.

You can even ask your AI bot never to create a gen AI image, which is a functionality that, outside specific niche applications, remains an odd use case.

Like, sure you could make a picture of yourself dunking in the NBA. But why? Why do you want that, and even farther, why would you share it on Facebook?
I don't know, maybe there's this whole new generation that is just itchy to create ill images and upload to their profile, but it seems odd especially in an app which seemed based upon the sharing of your experience with others.

But that is a digression. The key takeaway here is that Meta is experimenting with new ways to make your interactions with Meta AI more personally relevant, on average, and there's a range of ways in which this could be helpful.