It's aimed at businesses managing multiple accounts and hoping to make the process of LinkedIn marketing more streamlined, as LinkedIn rolls out its new Business Manager to the public, which allows you to feed in multiple accounts and manage them all in one dashboard.
"This lets us store lots of information, so we can help you achieve your marketing goals," the company explained.

"LinkedIn Business Manager is a new platform that makes it easier for organizations to manage the people, ad accounts, Pages, and the businesses they work with from one place. For big advertisers and agencies that market across multiple ad accounts and Pages, Business Manager provides a central view of all your ad accounts and Pages and offers seamless control across them."

The dashboard provides access and permission management and a single list of all connected profiles and users.
Share Matched Audience data across ad accounts so working with custom audiences and associated information is made easy within profiles.
LinkedIn first unveiled the platform last month, in very limited testing. But now, all businesses can access the new platform - although LinkedIn says it's still essentially in beta mode for now.

This will be a good value for large brands and agencies, offering an increase in more management capacity and oversight in one simple dashboard, though is not necessarily a functional change in of itself. Many of these features are available in other forms-the new platform is more about bringing everything together and making it easier to manage your LinkedIn process.

You can find the LinkedIn Business Manager app platform here, but LinkedIn has also shared this overview of how to get started with the new app.