Introducing Xiaomi's inaugural electric car, the SU7.

Xiaomi is doing all right for itself at MWC. The Chinese tech company has seen its booth packed since show doors opened this morning.
Introducing Xiaomi's inaugural electric car, the SU7.

Xiaomi is doing all right for itself at MWC. The Chinese tech company has seen its booth packed since show doors opened this morning. It's a stark contrast to neighboring Samsung, whose sparsely populated booth reflects what has largely been a quiet event for the Galaxy maker.

We swung by to check out the newish robot dog from Xiaomi in the morning, and came back this afternoon to examine its electric vehicle, announced at CES back in January. The car is the latest in what must now be a long line of consumer electronics companies looking to make their mark on the automotive space - Sony and, by most accounts, Apple, to name just two.

But whereas Sony's Afeela push is very much a collaboration with Honda (with both companies owning a slice of the company), Xiaomi goes it alone on the branding front. Also, unlike others, the SU7 "full-size high-performance eco-technology sedan" has a rough release timeframe, to roll out in China sometime next year.
As Sean noted in his writeup of the original news, among other things, Xiaomi has access to China's rapidly expanding EV supply chain. The company has also been working on "HyperOS" for years-it's kind of one operating system to rule them all, as it were. Accordingly, the focus of its MWC this year is "Human x Car x Home" or "Redefining connectivity."

The company notes:

The much-anticipated Xiaomi SU7 is a "full-size high-performance eco-technology sedan" that claims to break every record of performance, ecosystem integration, and penetration in the mobile smart space. Five core EV technologies developed by Xiaomi include E-Motor, CTB Integrated Battery, Xiaomi Die-Casting, Xiaomi Pilot Autonomous Driving, and Smart Cabin. Backed by a monumental investment of over CNY 10 billion RMB in R&D and with more than 3,400 engineers plus 1,000 technical experts for key areas around the globe, Xiaomi has come up with an outstanding vehicle.

Beyond those breadcrumbs, though, the company won't say much specifically about the car. Xiaomi would not let me interview a member of the team to dig in a bit further either. Instead, the company said, it prefers that information be limited to the semi-regular speeches given by the spokespeople in the booth.
This is what I can report: The SU7 is a car and, to my eye, a rather lovely one. It was displayed in the MWC booth of Xiaomi atop a rotating plinth. This version is in the same shade of blue as the images sent out during CES.

HyperOS details are marketing speak for now. Here is Xiaomi again:

It has made the company move products from "Smartphone x AIoT" seamlessly into the smart "Human x Car x Home" ecosystem that marries personal devices with smart home products and cars. This eases the linking of hardware devices, performs real-time coordination, and propels advancement while cooperating with industry partners. Beautifully crafted, it forms an adaptive ecosystem to meet your requirements today and beyond.

The system-level innovation for seamless cross-device collaboration, supported by consistent operations across areas of Xiaomi's integrated smart-life platform. Beyond an open source technological innovation, Xiaomi HyperOS is the base for the "Human x Car x Home" smart ecosystem, integrating over 200 categories of 600 million devices in total across different countries, and covering over 95% of user scenarios.

The company claims it is working with the third-party manufacturers, developers, and other partners to deliver on some of those lofty promises.

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2024-10-05 18:56:54