Want to shake things up with your IG Reels strategy?

This just might be the trick.

Instagram has dropped some new Reels insights onto its Professional Dashboard within the app and tied it all together with a list of key takeaways to maximize performance of your Reels content. Here are 10 key takeaways that IG recommends for maximum performance of Reels:

 Grab attention in the first three seconds
Reels 30-60 seconds are best performing
Noticeably, though: 90-second reels are a strict no-no's
Use popular hashtags (although, once more, the head of IG has frequently noted that hashtags don't improve reach).
Leverage trends and trending audio
Strive for encourage direct engagement, but especially shares
Comment on comments in 7 days or less
Publish on IG at the same time as other sites
Create content that will speak to relatable, hilarious topics
Publish clips at resolution
Publish 10 or more Reels per month, on average
Most of these are pretty generic creation notes, which you no doubt have read/heard before, but there are a few specific pointers for Reels, which could help point you in the right direction.

Though the real trick is in coming up with creative, interesting ideas that'll resonate with the Reels audience.

Well, I guess, on that front, your best bet is to familiarize yourself with Reels trends and check out what's working for others in the app.

I mean, if you're going to aim for 10 or more Reels a month, you're going to need some inspiration, and the best place is likely within Instagram itself.

Or you might be asking an AI bot just to come up with creative ideas for you if you are really stumped. I wouldn't bet on the results of what an AI bot thinks is funny and/or engaging, but it may be another way to get your concepts jumping into action and in alignment with these tips.

You can find more tips on Instagram in the Professional Dashboard, accessible to all Business and Creator Accounts through the app.