Instagram is Testing a New Method to Monitor Shared Content

A convenient way to track your interactions within the app.
Instagram is Testing a New Method to Monitor Shared Content

That's very interesting.

As people continue to share more and more content via DMs, Instagram is testing a new feature - "Social Library," where all posts and Reels that you interacted with could be stored for easy access.
the new "Social Library" feature would list down for you every post you reshared, liked, or bookmarked on the app, organized in lists so you don't have to dig through a mess to find them again.

That's a really common headache. How many times have you remembered a meme someone sent you but can't remember which chat it was in, or if you sent it yourself? With this, you'd be able to more easily find such, as it'll be listed within this section, and filed under one of the tabs.

And sharing has become an increasingly common way that people interact in the app.

As of 2022, here's what Instagram chief Adam Mosseri observed:

"Friends post a lot more to stories, and send a lot more DMs, than they post to Feed."

Instead of presenting social media as their soapbox, people increasingly view it as an engine for discovery: AI-recommended content keeps scrolling through their feeds for longer periods, forward relevant posts to friends.

Memes are the way most people communicate, rather than posting their own updates, and it is that connection that has enabled a new form of social media usage, with increases both at Facebook and at Instagram due to the increase in recommended posts.

Again, it's not so much posting your own updates but rather connecting on the basis of popular posts. And while people are still talking to each other via DM, sharing interesting posts has been well integrated in our interactive behavior, so much so that it's likely a more dominant element.

Why the shift?

Well, most people maybe got tired of reading the same old status updates as well as the staged, carefully curated highlight reels of other people's lives. Political division, actually, made a lot of users avoid posting their opinions, and over time, the novelty of sharing one's perspective was drowned by those elements.

Now, people post to smaller groups, keep in touch through smaller group chats, where they'll be able to post more freely. And again, sharing interesting updates is a major part of that, so this update could prove particularly useful.

There's nothing as of now indicating this will be tested in the live environment, and it may never actually see the light of day. But it makes a ton of sense.

We have reached out to Instagram for more clarification and will update this post when/as we hear back.

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2024-10-18 08:18:12