Need a little inspiration for your Halloween costume or cause?

This may do the trick. Google today launched the 2022 version of its "Frightgeist" Halloween search trends mini-site, which provides consumers with live rankings of all top Halloween trends, based on Google Search activity.

This year's version of Frightgeist, the seventh iteration of the campaign, offers a snapshot of major costume trends, based on U.S. Search activity.
Not sure how Australian breakdancer Raygun feels about being a top Halloween costume, but she's now amongst characters from films like "Beetlejuice," "Inside Out," and "Deadpool and Wolverine" as the top costume choices for this year's event.

Frightgeist also includes listings of kids costume trends, make-up searches, food trends, Halloween décor, party themes, even dog costumes if you need.

It's "Dogpool," dogpool is the top dog costume trend, if you were wondering.

Overviews might be really useful for your Halloween promotions, and insight into what people are looking for this time around. Tap into the right theme and you might spark more interest in your promotions and offerings than you had hoped for, so apart from helping you choose a costume for yourself, there's a practical, business value to these insights.

Frightgeist also has a map of the U.S., so you can explore state-by-state costume trends as well.
It's a pretty useful overview of what people are looking for, and what they're interested in this spooky season. Though interestingly enough, Google's hasn't included its "Costume Wizard" costume selection tool this time around.
You probably don't need it, the trends give you enough info either way.