Yahoo's AI push isn't quite over yet. Its parent - also TechCrunch's - recently introduced AI-powered features for Yahoo Mail, which included its own take on Gmail's Priority Inbox and AI summaries of emails. And now it's rolling out an AI-powered version of its Yahoo News app, partly with technology it acquired from its latest acquisition, Artifact. Still, Yahoo has more AI plans in the works, and this time for its Yahoo News property on the web.
Several of the code references on Yahoo News's newly redesigned version suggested that Yahoo has a testing phase for an AI summaries feature, likely as a way to let visitors catch up quickly without needing to read articles in their entirety.
However, whereas the Yahoo News app is borrowing lessons from Artifact with regard to AI features, however, AI summary features on Yahoo News are not related to its acquisition of the well-liked AI news app created by Instagram's founding but had shut down because it failed to reach a wider audience.
Reached for comment, Yahoo confirmed that its AI summaries on the web have been available in testing for several months, but those tests are occurring on a small, single-digit percentage of article pages on the Yahoo News web experience, the company told TechCrunch. That would explain why most visitors to the Yahoo News website would not have likely encountered these AI summaries as of yet.
That doesn't say much about the underlying technology Yahoo's using to build the summaries in AI, only how they would present to site visitors – in a lightbox, a type of web component used to display content. Yahoo would not comment on the company's technology or when it plans to go public. The company does have a partnership with OpenAI for its Yahoo News mobile app, though.
Together with the Artifact-inspired Yahoo News revamp, and the AI features which Yahoo Mail received, it's evident Yahoo is banking on AI to give a push to older web products and services. Of course, only time will tell whether adding AI alone is enough to attract a new audience.