Introduction: Describe why Facebook created the Local tab, which aggregates local events, Marketplace listings, and neighborhood group posts to help users engage with their immediate community.
How it works: Describe the features of the Local tab, such as its rollout on a city-by-city basis, and how it organizes local events, businesses, and activities based on user location.
Benefits: Explain how it fosters real community connections, thereby enabling users to find events or things nearby, just as in a neighborhood app such as Nextdoor.
Privacy & Personalization: You'd mention how Facebook personalizes content on the Local tab and privacy settings around recommendations based on location.
Impact on Small Businesses: This feature will assist local businesses because the community members will be able to see them while probably nobody else knows of their services.
User Experience: Share some user responses from the beta test and what Facebook is looking for in the enhancement of this feature.
Conclusion: Draw together the potential impact this Local tab could have on building stronger, hyperlocal connections.